Piemed

Project Overview: PIE Med – Innovative Bowel Care Website

Client: PIE Med
Industry: Healthcare / Medical Devices
Website: piemed.com
Services Provided:

• Custom WordPress Design
• UI/UX Design
• Mobile Optimization
• SEO-Ready Structure
• Custom Contact Forms
• Accessibility Optimization
• Page Speed Optimization

Project Summary

PIE Med is a leading healthcare company focused on treating neurogenic bowel and fecal impaction with non-invasive devices. They needed a professional website that not only communicated their product’s medical value but also remained accessible and easy to navigate for patients, caregivers, and medical professionals.

Our goal: Design and develop a clean, accessible, and conversion-optimized website for PIE Med’s device and services.

Key Features & Design Strategy

✅ Clean & Accessible Hero Section

We used a calming blue/white palette to evoke trust and comfort. The hero features a wheelchair patient with CTA buttons (“Watch Video” and “Do I Qualify?”) that drive user engagement and conversions.

✅ Data-Driven Outcome Metrics

We highlighted patient success data (e.g., 86% of patients completed treatment) in a scannable, icon-driven layout, showcasing credibility and trust.

✅ Video Integration

A custom-branded explainer video allows users to quickly understand PIE Med’s solution, improving time-on-page and user education.

✅ Dynamic Patient Condition Grid

A visual list of treated conditions (like spinal cord injury, stroke, etc.) improves SEO and makes it easy for users to connect with the product’s relevance.

✅ Research & Studies Section

Organized into card layouts, this section educates professionals and improves thought leadership authority.

✅ Testimonials & Endorsements

Endorsements from real doctors, presented in a sleek carousel format, build medical credibility and trust.

✅ Health Guides Blog Grid

Three health-related blog tiles help with SEO and user education. Each article targets specific bowel care challenges and ranks for relevant search terms.

✅ Conversion-Driven Contact Form

Simple, accessible, and mobile-optimized contact form with spam protection (reCAPTCHA) to streamline lead capture.

Mobile-First & Responsive Design

This site is fully responsive and optimized for all devices. Whether users visit from mobile, tablet, or desktop, the experience is seamless and fast.

SEO & Performance

• Lightweight custom theme
• Structured schema and meta setup
• Compressed images and WebP usage
• Lazy load for performance
• Core Web Vitals compliant

Tools & Tech Used

• WordPress CMS
• Elementor Pro (Custom Layouts)
• ACF (Advanced Custom Fields)
• Cloudflare CDN
• Yoast SEO
• Google Analytics & Tag Manager

Results & Impact

Since launching the new website, PIE Med has seen:

• ✅ 35% decrease in bounce rate
• ✅ 22% increase in consultation form submissions
• ✅ Improved rankings for key treatment-related terms

Want a Site Like PIE Med?

MIK Web Solutions specializes in building clean, professional, SEO-ready websites for the healthcare industry. ContaContact Usct us to get started or email us at [email protected].